
Sir Steve Lancashire
Check out the introduction to our book: Being the CEO Book (published January 2019)
Check out our article on the 6 differences between an Executive and a CEO: BLOG: 6 things that set the CEO role apart
Check out our video resources: Leadership in Conversation
Take a look at The National #TrustLeaders Conference 2019
Review some of Forum Strategy’s thought-leadership work for the MAT sector: Policy Roundtable
Forum Strategy’s third ‘Being The CEO’ programme begins in March 2020, and will be chaired by Sir Steve Lancashire. The programme is based on Michael Pain’s seminal book, Being The CEO, and designed for those people who are new to, or in the first few years of, the role. For those looking to start or access CPD for Executive Leadership roles, we strongly recommend Inspiring Leaders’ NPQEL programme.
The transition from executive to CEO (corporate leader) is far more challenging and perilous than some anticipated. It has been demonstrated time and again that being an accomplished leader or executive so far in one’s career, is no guarantee of becoming a great CEO. There is a huge transition to be made. The leader must again become chief learner rather than chief expert or adviser. Some have flourished as CEOs, whilst others – mainly through their inability to reinvent themselves as chief learners – have ended up a case study in how not to do it.
Being The CEO, Michael Pain
This programme has been hugely beneficial in the development of my role as a new CEO. The structure of the course is highly effective in allowing space for meaningful professional networking amongst high-quality thought-provoking input from Michael and experienced leaders/CEO’s from a variety of sectors. The 1:1 coaching has really enabled me to challenge my understanding of the role and map out the next steps for our developing Trust. The concepts explored have resonated with all the participants regardless of their current role or experience and I would recommend it without reservation. It has had a huge impact on my leadership style, my role as CEO and the future direction of our Trust.”
Gavin Booth, CEO- Infinity Academies Trust
have found the ‘Being the CEO’ programme invaluable as a newly appointed CEO of a Catholic multi-academy trust. The programme has offered the opportunity to explore what being the CEO role means in practice as opposed to simply doing the CEO role. The residential, face-to-face days, conference and coaching have provided regular opportunities not only to reflect, take stock and evaluate but also to network and build professional relationships with other CEOS and Executive Leaders. As a participant on the ‘Being the CEO’ programme, I am much better equipped to ‘conduct the orchestra’.
Louise Wilson, CEO
The programme involves:
- 3 face to face sessions (over 9 months) based on our CEO framework. These take place in Southwell, Nottinghamshire and will be led by Sir Steve Lancashire.
- A study visit to an established and well-regarded academy trust;
- An individual subscription to Forum Strategy’s weekly briefings on strategy, leadership thinking, policy, research and funding – for 12 months!
- Attendance at our National #TrustLeaders Conference in September;
- Coaching provided by Michael Pain (Forum Strategy’s CEO), David Strudley CBE, or Phil Crompton.
- Access to Forum Strategy’s extensive resources – including course materials
- A mock interview led by our recruitment experts, based on the Forum Strategy CEO framework, with feedback and coaching (for those applying to roles)
- Support with and feedback on applications during your time on the programme.
The themes of the programme are the four foundations of the CEO role, and the following six dimensions:
- Translating vision into leadership narrative and strategy
- Building a successful relationship with your board of trustees
- CEO as Chief Talent Officer and Culture Maker
- Enabling improvement at scale; improvement as an organisational habit
- MAT sustainability and growth
- Building social and professional capital – external and internal relationships
Find our more about Forum Strategy’s National #TrustLeaders conference: The National #TrustLeaders Conference 2019
Who runs the course?

Who has contributed to our previous CEO programmes and networks?
Previous programmes have included contributions and inputs from NHS Improvement, the Chief Constable of Durham Police, CEOs of children’s hospices including David Strudley CBE, Ofsted, award-winning entrepreneurs – including ‘services to industry’ award winner, Kate Lester and Sunday Times Fast-Track 100 winner, Stuart Conroy, and Vanni Treves CBE (former Chair of Channel 4) and many more.
Academy trusts that have contributed include Flying High Academy Trust, Focus-Trust, Chiltern Learning Trust, and many more – reflecting a wide range of sizes, contexts and status of development.
Confirmed contributors to the programme include:

David Strudley CBE
Former CEO of Acorns and Rainbows Children’s Hospices and a former Chief of Staff in the British Army

Emma Knights OBE
CEO of the National Governors Association and former CEO of the Day Care Trust

Steve Munby CBE
Former CEO of the Education Development Trust & the National College

Neil Jameson CBE
Emeritus Director of Citizens UK and Britain’s most experienced community organiser

Andy Buck
Best selling author of Leadership Matters and former Director at the National College

Mandy Coalter
Experienced HR director, thought-leader and author

Michael Pain
CEO of Forum Strategy and founder of the National Trust Leaders Conference and 6 Regional MAT CEO leadership development networks. Author of Being The CEO.
Key dates:
Residential 11th – 12th March 2020 (arrival at 7pm on 11th/ close at 3.20pm on 12th): Southwell, Notts – Course introduction; CE0 framework & the 4 foundations; Translating vision into leadership narrative.
12th June 2020: Southwell, Notts – Building an effective relationship with the board / Being the chief talent officer & culture maker
Early July: Luton – Study visit; Enabling organisational performance and improvement at scale.
24th September 2020 (9.30am – 3pm): Midlands – Forum Strategy’s National #TrustLeaders conference. See more about last year’s event here: The National #TrustLeaders Conference 2019
12th December 2020 (9.30am – 3pm): Southwell, Notts: Leading a sustainable organisation; generating social and professional capital
Cost
The cost of the programme is £4950 plus VAT.
Check out an example of our high quality resources: Leaders In Conversation – #MATLeaders resources
Applications
To request an application form, please contact admin@forumstrategy.org . The deadline for applications is 18th December 2019. However, please note that places are extremely limited and demand is high. Successful applications will be progressed on a first-come, first served basis, so we strongly encourage prospective participants to request and complete their application forms as soon as possible.
Our framework for the programme (designed and developed by Forum Strategy)
Our thought leadership
Check out Forum Strategy’s ‘cutting-edge’ thought leadership and how we are using our voice to inform policy and developments in the sector: 3rd #MATLeaders Policy Roundtable: Successful and sustainable trusts in an age of austerity
Take a look at our YouTube Channel for more resources: https://www.youtube.com/channel/UCVUeMc2dCKCnsChDmWdrtrw?view_as=subscriber
Forum Strategy: Our commitments to clients include:
- Supporting improvement wherever possible;
- Staying informed on the key & emerging issues;
- Producing high quality research & communications;
- Ensuring our integrity & maintaining client confidentiality at all times;
- Being responsive & professional in all that we do;
- Being truly independent – including, receiving no direct government funding.
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